Gagarin, Uning Heri, Hendri Mayanta, and Evlin Anariska Sebayang. “STRATEGI PERSONALISASI KONTEN DIGITAL DALAM MENINGKATKAN CUSTOMER LOYALTY DI E-COMMERCE INDONESIA”. Jurnal Industri Kreatif dan Inovatif 3, no. 2 (December 22, 2025): 190–196. Accessed August 11, 2026. https://journal.bukitpengharapan.ac.id/index.php/VISISAKTI/article/view/1047.