https://journal.bukitpengharapan.ac.id/index.php/JUWIRA/issue/feed 2026-05-11T08:30:32+07:00 Admin lppm@bukitpengharapan.ac.id Open Journal Systems <p>Jurnal title : Jurnal Kewirausahaan Bukit Pengharapan (JUWIRA)<br />PISSN : -<br />EISSN : 2797-1236<br />Frequency : 2 issues per year (May and November)<br />PIC : Dokman<br />Publisher : Institut Teknologi dan Bisnis Kristen Bukit Pengharapan <br />Indexing by : Google Scholar, Garuda, Crossref<br />Language : Indonesia<br />Discipline: Education, Ethic, Administration, Digital, Creative Economy, Social, Green/Ecopreneur) and Business (SMEs, Marketing, Financial, Strategic, Management</p> https://journal.bukitpengharapan.ac.id/index.php/JUWIRA/article/view/1096 2026-05-11T08:30:32+07:00 Haya Nur Safa'atin hayanur.haya24@gmail.com Muhimmudin muhimitb@gmail.com Maya Nur Nazila mayanurnazila160@gmail.com

<p>Penelitian ini bertujuan untuk menganalisis penerapan <em>design thinking</em> melalui teknik SCAMPER dalam pengembangan produk stick sukun dengan variasi rasa sebagai upaya meningkatkan nilai tambah pangan. Penelitian ini merupakan penelitian kualitatif dengan pendekatan <em>design thinking</em>. Dalam pengumpulan data penulis menggunakan sumber data primer yaitu diambil dari observasi dan wawancara, melalui tahapan empatik <em>prototype </em>dan <em>test</em>. Hasil penelitian menunjukkan bahwa inovasi stick sukun dengan variasi rasa balado, coklat, dan greentea terbukti meningkatkan daya tarik dan nilai ekonomis produk. Diversifikasi rasa dan kemasan modern mampu mengubah persepsi masyarakat, khususnya generasi muda, terhadap sukun sebagai produk tradisional. Selain itu, usaha ini memiliki peluang besar untuk dikembangkan secara berkelanjutan karena bahan baku mudah diperoleh dan proses produksi relatif sederhana.</p>

2026-05-25T00:00:00+07:00 Copyright (c) 2025 Jurnal Kewirausahaan Bukit Pengharapan https://journal.bukitpengharapan.ac.id/index.php/JUWIRA/article/view/986 2026-02-26T13:04:48+07:00 Iman Sjamsu Rahardjo imansjr88@gmail.com

<p><em>The rapid transformation of the digital economy has significantly reshaped corporate decision-making, particularly in high-risk investments involving advanced technologies and big data. In this context, the doctrine of ultra vires traditionally understood as actions taken beyond a company’s stated objectives requires reinterpretation to remain relevant. This study aims to examine the evolution of the ultra vires doctrine in Indonesian corporate law and to reassess its relevance within digital governance and data-driven decision-making.</em> <em>This research employs a normative juridical approach combining statutory and conceptual analysis, primarily referring to Law Number 40 of 2007 concerning Limited Liability Companies and Law Number 27 of 2022 concerning Personal Data Protection. The findings indicate that ultra vires has evolved from a rigid doctrine of invalidity into an evaluative mechanism defining the outer limits of directors’ authority. The relationship between ultra vires and the business judgment rule is not contradictory but complementary: ultra vires operates as an external boundary, while the business judgment rule provides conditional protection for rational business risks.</em> <em>This article argues for a functional-adaptive reinterpretation of ultra vires by integrating it with fiduciary duties and digital risk governance standards. Such an approach helps balance innovation flexibility with legal certainty, ensuring that corporate law remains responsive to the dynamics of the data-driven economy without compromising accountability.</em></p>

2025-12-22T00:00:00+07:00 Copyright (c) 2025 Jurnal Kewirausahaan Bukit Pengharapan